The 25th Luna Awards of the Film Academy of the Philippines is now tentatively scheduled to unfold on October 20, 2007 in a theater of the SM Mall of Asia in Pasay City.
And for the first time, the Academy itself might be producing this silver anniversary version of the awarding ceremonies.
FAP Director General Leo G. Martinez and board of governors member William Mayo of the Philippine Motion Picture Directors Association (PMPDA) are now negotiating with Wilson Tieng, president of the Movie Producers Distributors Association of the Philippines (MPDAP), for the production, staging and telecasting of the event. Tieng’s Solar Entertainment Incorporated is expected to handle the whole thing with the involvement of members of the technical guilds of the academy.
Last year’s 24th Luna Awards was produced by Eight Elephants Productions of Harlene Bautista and Romnick Sarmenta. The 23rd and 22nd awards in 2005 and 2004 were handled and produced by Albert Martinez’s Big Mango Productions.
This year’s silver anniversary of the Luna Awards will be high on the agenda of matters to be taken up during the meeting of the academy’s board of governors on Wednesday, August 29.
The Luna Awards will be handing out trophies to the winners of 12 categories, namely for best picture, director, actor, actress, supporting actor, supporting actress, screenplay, cinematography, production design, editing, musical score and sound.
The Luna Awards works under a three-tier system where practitioners and technicians in the various categories will be judged by their own peers. The first line of judging is done by the citers who trim down the year’s possible citations to a list of 10 to 15 possible nominees.
The nominators, who are made up of members who already won an award in the category they are included, will trim down the citers’ lists into the final five nominees or less.
The voters will then preview the films which got nomination/s before the final voting. Voters will be choosing the best in all categories, unlike in the citers or nominators stage where members just vote in their specific category.
The academy is now preparing the silver anniversary souvenir program which will be distributed free on the night of the awards.