Jan 28
FOREIGN FILM RELEASES IN 2010 by Jose N. Carreon  |  Posted in Articles  |  on Fri, Jan 28, 2011

Last of two parts

The number of foreign film releases in 2010 was the lowest in the last six years but the 140 total was still almost double that of the 73 combined number of digital and mainstream local films shown last year.

The first part of this report pegged the local films released in 2010 at 45 digital films and 28 mainstream films.

The same five major distributors which hogged the lion’s shares of the 2009 foreign film output also accounted for the total foreign films released though there was a change in ranking.

Cinestar again topped the roster, releasing 38 films (its 2009 total was 37). Warner, which tied for third and fourth last year, had 31 films released (2009 total, 27). Columbia had 29 releases (2009 total, 27). Viva Films, which was second last year with 35 films, chalked up a total of 18 films which was the same output of UIP whose 2009 total was only nine.

Cinestar’s films releases included Twilight Saga: Eclipse. In 2009, Cinestar released Twilight Saga: New Moon.

Cinestar also released Imaginarium of Dr. Parnassus, Furry Vengeance, Step Up (3D), Resident Evil, Red, Let Me In and Monsters.

But it was the majors—Warner, Columbia and UIP—which released the top-heavy films in 2010.

Warner Philippines accounted for at least 12 major releases. These included Sherlock Holmes, Valentine’s Day, Invictus, Clash of the Titans, Diary of a Wimpy Kid, Sex and the City, The A-Team, Knight and Day and Inception for the first half of the year.

During the year’s second half, Warner came up with Unstoppable, Harry Potter and the Deathly Hallows and Chronicle of Narnia: Vengeance of the Dawn Treader.

Minor releases from Warner included Alvin and the Chipmunks, The Tooth Fairy, Where the Wild Things Are, The Nightmare of Elm Street (remake), Vampires Suck, Legend of the Guardians and Life as We Know It.

The January-June 2010 booking of Columbia included Legion, Old Dogs, Cloudy with a Chance of Meatballs, Alice in Wonderland, The Book of Eli, Everybody’s Fine, Prince of Persia, Karate Kid and Toy Story 3.

Its July-December booking was equally heavy with The Sorcerer’s Apprentice, Salt, Eat Pray Love, Secretariat, Tron and The Social Network, the favorite to win this year’s best picture award in the Oscars after winning the Golden Globe Award early this year.

Columbia also released these worldwide film hits: The Princess and the Frog, Armored, Extraordinary Measures, When in Rome, Grown-Ups, The Other Guys and The Bounty Hunter.

UIP literally doubled its number of film releases from nine in 2009 to 18 in 2010. And most of these were big budget action films and animated features.

The UIP releases included Cirque de Freak: The Vampire Assistant, Wolfman, Up in the Air, Greenzone, How to Train Your Dragon, Iron Man, Robin Hood, Shrek Forever After, The Last Airbender, Despicable Me (3D), Paranormal Activity 2 and Megamind.

Local film producer Viva Films meanwhile released 18 foreign films which included Spy Next Door, From Paris with Love, The Fourth Kind, Kick-Ass, Little Big Soldier, Ninja, Piranha, Buried, Saw…Final Chapter and the surprise hit The Expendables that starred Sylvester Stallone and some veteran action stars.


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